brownbelt workshop

Sales Engineering BrownBelt Workshop

SaaSy's SE Brown Belt workshop is a 4-day/2-hours per day intensive workshop tailored specifically for Sales Engineers early in their career, those in need of rounding out their experience with the best practices of the SE role and lifecycle, and those contemplating a career move into Sales Engineering. This is a Sales Engineering Leadership Institute (SELI) program.

Who Should Register for This Workshop?

A special message from the course designer:

Stephen Morse, Founder & CEO, The SE Leadership Institute (SELI)

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Making of a World-class SE

Examines the four critical dimensions of becoming a world-class Solutions Engineer:

  • Organizational Awareness and Impact of the Role
  • The Three Core Principles of Sales Engineering
  • Emotional Intelligence and Mindset for High Performance and Resilience
  • Interpersonal Excellence (Key Relationship Management)

Discussions and exercises drill down on specific core competencies and skills of outstanding SEs, including functional “working” capabilities and Emotional Intelligence skills. Understand “dark spot” scenarios of the role, and how to work optimally and effectively with sales and across the revenue organization.

world class se
se sales blueprint

The SE Sales Blueprint

Examines the building blocks of the technical sales cycle, and offers specific exercises, tools, and best practices:

  • Engagement Optimization and Qualification
  • Discovery Best Practices, Tools, and SuperPowers
  • Demo and Presentation Best Practices: Creating more Impactful Capabilities-based demos; leveraging Prep Templates for optimal execution with Sales.
  • Proof of Value specific examples and Objection Handling
  • Common Deal Scenarios and best practice Strategies (5 deal types)
  • Leveraging CRM, metrics, and approaches
help

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Registration

Register for our live virtual workshop tailored specifically for Sales Engineers early in their careers.

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