SaaSy Sales Development Management

The career acceleration bootcamp for SDR leaders

Learn from leaders of the highest growth SaaS sales organizations in the world!

Click below to secure your seat or pre-register

Live-virtual or in-person pipe builders

SaaS orgainzations live and die by hitting pipeline targets and you are holding the keys to success in how you manage your team. This world first in sales development management brings together the best practices of the fastest growing SaaS organizations in the world. If you are within your first 2 years of SDR management, then this program is designed specifically for you.

  • The program is led by a ‘manager of managers’ who has seen freemium, enterprise, inbound and outbound sales motions first-hand.
  • You will be working alongside peers who are taking on the same challenges as you and will become part of your post workshop support network
  • We use real-world examples, case studies and role plays to reinforce the key concepts that you will take back to the office to deliver immediate impact.

Session Topics Covered

NB: All modules are covered in our in-person classroom and our live-virtual program, which is detailed below.
This is a handcrafted intensive program specifically for SaaS and software sales managers. The very best practices as deployed by the fastest growing Silicon Valley companies are taught and reinforced by this one of a kind program.

Understanding the different profiles of BDR/SDR organization based on context. We discuss velocity vs enterprise models and how to structure to support each.

Understand the North Star of the sales organization and what the BDR org is responsible for.

Understand the North Star of the sales organization and what the BDR org is responsible for.

Master your universe of accounts

Tier your accounts, understand your territory and attack in the market

Dig deep and train your SDR’s on what companies are buying, why are they buying, who in the organization is purchasing and who is in their sphere of influence

Understand the performance of the SDR org as a whole and dig deeper into each of your reps business.

Build out a world class tool suite so your reps can meet and exceed their targets. Learn the basics of data operations -getting data – cleaning data – using data – updating data.

At the end of the day the it is our duty to find and attract the best talent in the market and build their capability to launch their career journey. Build out a clear and transparent path for you BDR’s to the next level. They will love you for it and put in the extra effort along the way.

The best way to learn is by doing. With that said learn how to build out a 30-60-90 plan so you can your reps up for success.

Working with your manager is equally as important. Learn how to Manage up and across the organization with other departments such as Marketing, Sales and Sales Operations.

Build a team culture of togetherness, transparency, collaboration, communication and having fun.

“Hands down the best training I have attended in my career in SaaS! If you are looking for personal development, extremely useful content, great teachers, and the ability to be apart of an amazing community look no further.”

Parker Eide

Head of Sales Development, Jifflenow

Virtual times and in-person options


Our bootcamps sell out fast so make sure to register at the location of your choosing. We keep the events to a small group in order to give all Sales Managers the attention they deserve.

Live-virtual (Zoom) US/UK/EUR/INDIA

Jul 13 - Jul 24; 2 weeks (8am-10amPT; 4-6pm BST Mon-Wed-Fri)

San Francisco

Nov 5-6, 2020

Dates or locations no good? Let us know what you need.

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Additional City Notification

Give us a call anytime, we try to answer all enquiries within 24 hours on business days

Call us: 415-349-0326

Have more than 6 people in a single discipline?

SaaSy can craft modular in-house programs based on our public course curriculum that are tailored to your context. Send us a note and we will be in touch to discuss how we can support you.

Past participants

Joe Seagraves
Joe Seagraves
Enterprise Sales Development Manager, at CrowdStrike
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The topics are relevant and presented by practitioners who have been there and done it. They are rooted in real-world situations and arm you with what you need to do good work. I was able to come back to Austin with a network of other leaders who have already helped me to navigate difficult situations in my day to day role.
Mike Anderson
Mike Anderson
VP of Global Sales, Stackla
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The courses are built for B2B SaaS, by people who know and have lived and been successful in the B2B SaaS world. The concepts and tools shared are based on practical experience, they work and they are scalable. Instructors are very personable and deeply knowledgable. The network created within the SaaSy program is highly valuable after the event to share best practices.
Justin Gandelman
Justin Gandelman
Director Insides Sales, Accelo
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It was a great collection of SDR leaders from different organizations, industries, and segments. The content delivered by Aaron and Matt spurred great conversations about challenges each individual was facing in his/her org, and allowed people with diverse background to provide potential solutions or challenge how you're thinking about the problem.
Jordan VanGilder
Jordan VanGilder
E2Open
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I really enjoyed the content as it covered all aspects of the SDR manager role - Having a wide range of experience in the room was very exciting for me - learning from people who have been around business for much longer than I and also the feedback from first time managers really helps you put into perspective what you are doing on a daily basis.
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